Internet Market SEO

You may see a lot of ads on the internet that will teach you to make money if you spend 100 dollars on there product. The truth is that you can make money online without spending a cent.

The fact is that you need some content on your site before you do anything else. The more content and the more useful it is, the better off you will be.

So after you have a site with some good content the next thing that will work for you is the number of links that go to your site from other sites.

Google has an algorithm that ranks sites and the number of links that go to your site will influence your ranking.

Sites are given a page rank from 0 to 10 with only a handful of websites recieving a 10. Yahoo is a page rank 9 just to show you how hard it is to get a 10. A PR of 1 or 2 is very common and a 3 isn’t super hard to get but a PR of 4 or better is considered very good. The higher the PR of a site that links to your site the better. Your actual PR doesn’t affect your rankings in the SERPS (search engine result pages).

So if you had a link from a PR 9 site it would rank your site better than 20 links from PR 4 sites. Just like a link from a PR 4 would be better than 20 links from PR1 sites. But you will most likely not be getting links from PR 8’s or above because they are very rare and usually don’t link to sites. To be honest a link from a PR9 would probably be better than 1,000 links from PR4 sites.

When people here about internet marketing they don’t often think about all of the research that needs to be done before you ever purchase a domain or add additional content to an existing web site.

How is Internet Market research done?

First, you need to realize that search engines such as Google, Yahoo and Bing have very complex algorithms that decide which pages will rank for certain search queries.

In the internet market SEO is the most important thing you can do to improve search engine results.  SEO stands for search engine optimization. This is talking about what you can do to increase search engine results and improve ranking in the serps for the words that you decide on. This is where the internet market research comes into play. What words do you want to target with your website? How do you know if those words get any traffic? How do you know if those words are worth going for? How do you know if the competition is too difficult to beat? All these questions have answers and they can found at The Keyword Academy.

How to Market on the Internet

So lets cover the question of how many searches a certain word or phrase gets.  Once you have an idea of what your site is or will be about you can use one word to create a list of infinite words to be targeted by your website.  There is a free tool provided by Google called the keyword tool. This will become your best friend when looking for more words to target. You type in a word and it will give you all similar searches containing that word and how many searches they get each month. From there you will be able to see if a certain phrase has enough traffic for you to focus on. If you find that your site is getting a few visits for a term and the search volume is 40,000 per month, you know that you have work to do to improve search engine rank of your site for that term.

Being on the first page of Google for a word that has 1,000 searches a month is better than being on the second page in Google for a word that 50,000 searches a month. You must be on the first page to get decent traffic, so it’s smarter to focus on easier words with less competition.

Hopefully this helped you understand marketing on the internet a little better.

Marketing on the internet is all about reaching as many people as you can that are looking for anything related to your website and you do this by ranking in the serps.  The most import search engine to rank in is Google because most searches come from there.  So in order to increase search engine traffic you need to first find what words you want to target.  This is best done by using the Google keyword tool.  The keyword tool allows you to type in any word and it will give you a list of similar words that you can consider ranking for.  If you have a site on teddy bears, you would type “teddy bears” in the tool and it would then give you a list of phrases commonly searched that contain “teddy bears.”  So once you have a list of all  the words you want your site to rank for in Google it’s time to start increasing website traffic by writing a post on each keyword.

How to Increase Web Site Traffic

The most important thing you can do is know the exact word or phrase you are targeting.  If someone wants to link to your page, make sure they link to it using that specific word and not the name of your site.  For example I would want links coming to this website to say internet marketing and not simply www.internetmarketseo.com.  The links tell Google that your site is about that specific word so that Googles algorithm can then decide to rank your page for that specific word or phrase.  The more links that you have going to your site from other sites that are also related to that topic will help you increase traffic to your website.